«World Beauty Congress» office opens in Kazakhstan

ALMATY. June 27. KAZINFORM - Today Almaty has hosted a press conference discussing establishment of World Beauty Congress office in Kazakhstan.
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This year under World Beauty Congress' initiative Kazakhstan was for the first time presented at the international competition called IBFM-2013 the final of which took place on June 21.

According to the organizers our country will be represented by Aigerim Dauletbekova, a student from Almaty. The girl gained the title of «MISS ASIA» passing over the participants of China, Japan and Thailand.

The purpose of opening «World Beauty Congress» branch office in Kazakhstan is to develop beauty industry, country's tourism and attract the world's attention to Kazakh culture and history. As the experts state, Kazakhstan on entering the organization will initiate development of the country's image and tourism infrastructure which will contribute to improving its recognition outside of the Eurasian continent.

"Making plans we definitely focus on economies of scale through such projects as inflow of tourists and investments. This is achieved by many factors: local administration support, business participation, professional media and etc.", said Elmira Seydazimova, national director of «World Beauty Congress » in Kazakhstan.

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