First Russian 3D film to be promoted on government funding

19:32, 23 July 2010

MOSCOW. July 23. KAZINFORM Nearly half of the funding for The Dark World, the first 3D Russian film, will come from the government budget, Central Partnership CEO Ruben Dishdishyan said on Friday. Kazinform refers to RIA Novosti.

Central Partnership, Russia's largest film distributor, has received funding for seven films from the State Cinema Development Fund as Russia continues to pipe money into its film industry.

"The budget for the film is about $6 million," Dishdishyan said. "The promotion will cost about $3 million, the government share of this amount will be 30-40%."

However, not the entire film will be in 3D - only 20 minutes out of 100 have been converted from traditional 2D, Dishdishyan said.

The conversion has cost Central Partnership four million rubles ($132,000) - a measly amount for Hollywood perhaps, but a substantial one for Russia's inchoate 3D enterprise.

Converting the entire film into 3D would be too costly and too long in the bargain, Dishdishyan said.

The Dark World, a story about a group of teenagers who awake evil powers in northern Russia, will hit the big screen on October 10. Kazinform cites RIA Novosti. See www.en.rian.ru

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