Diyarov: Mass media need to cooperate with social networks to attract young people

One of the issues on the agenda of the plenary session of the congress is the interaction between traditional media and social networks. "Social media should not be shrugged off. We need to cooperate with them. But they cannot be seen as competitors. They may be a source of information, but in 80% of cases this information is incorrect. After reading it, people turn to official media for confirmation. News promulgated by state-owned press is true a priori," Dauren Diyarov said.

When talking about the practices used in the Kazinform agency, Dauren Diyarov said: "We are present in social networks; we are a source of information for them. They also help us disseminate information, and reach out to young people who often do not read the official press."

Dauren Diyarov also shared his expectations from the Congress: "It is a meeting of old friends, and is the opportunity to exchange experiences, such as new multimedia trends of information delivery."

The World Congress of the Russian Press in Belarus will be running until 23 June. On 21 June the congress participants are set to visit Nesvizh, and then the Brest Hero Fortress Memorial where they will join a memorial ceremony to mark the beginning of the Great Patriotic War on the night of 22 June. They are also set to tour the Viskuli residence and the Belovezhskaya Pushcha National Park, BelTA reports.

The World Congress of the Russian Press is organized by the World Association of the Russian Press, the BelTA News Agency with the assistance of the ITAR-TASS News Agency, the Information Ministry, the Foreign Ministry and other government agencies of Belarus.